As I mentioned last week, it’s a bit incredulous to say Kyouya hit “rock bottom”. He has a beautiful wife and daughter, a comfortable home, and a good job where he’s relied upon. At some point he’ll need to stop thinking about the past, and alternate future in which people important to him were more important in the world, and start thinking about the people important to him here and now; his family.
Thankfully, this episode addresses that disconnect between how bad things Kyouya perceives things have gone for the others and how good things actually are if he takes a step back. His old life of failure and loneliness is no match for this life; it’s just a matter of what had to happen to the others to make this world. For instance, Aki no longer draws, but now she’s good at cooking, and she takes pride in this.
Meanwhile, his steady hand at the helm has earned his Team B the reputation as a team that can get things done, though they are still dealing with a dearth of illustration work from Minori. When he and Morishita pay her a visit, she’s not expecting them, as she’s changed into black maid cosplay as “change of pace” only for it not to work.
Minori isn’t slacking, she’s blocked, which is a harder thing to tackle. Kyouya’s suggestion for her to look at more of Shinoaki’s art doesn’t look like it will work, either. Worse, that’s the least of the problems for what is looking like a make-or-break game for Attraction Point, a social media game that is to be released in synch with the company going public.
As a result of the delays piling up due to unreasonable but unmovable deadlines, Team A is working on fumes without sleep; never a good formula for work devoid of errors. An uncharacteristically flailing Eiko is just barely keeping things together, but in a rare lunch with Kyouya admits both her team and the company is “making every possible mistake”.
When Kyouya says she isn’t the Eiko he remembers back at school, and that there’s always a way to figure things out, she tells him he’s the only one who thinks like that anymore. She seems resigned to some kind of failure on some front that will have huge fallout.
Attraction Point has talented teams working on games, but those in charge never gave those teams a fighter’s chance of succeeding, and are only compounding their original mistakes with new bad decisions. Eiko and Kyouya’s boss is constantly yelling at Eiko in front of the overworked and under-rested staff, creating a toxic environment.
Kyouya tries to suggest that the only option is to delay the game, as the consequences of launching a lemon could be catastrophic for the company’s reputation. But the boss digs in: timing is everything, and the release date is set in stone. He believes it will be more harmful to miss that date than release a buggy mess.
And maybe that boss might’ve been right if a freak occurrence of a famous voice actor got a favorable “SSR”. I won’t pretend to fully grasp the technical intricacies of social media games, as I don’t play them, but suffice it to say people started to think the company was playing favorites, and the company bungled their response by blaming bad-faith users, making the PR situation worse.
Bad PR is one thing, but the game is bad too, thanks to the untested internal engine Eiko’s team was forced to use. Delays, apologies abound, while revenue and corporate reputation sinks. The boss and Eiko go at it in front of the teams desperately going at 110%, but the problems and errors keep outpacing them. Kyouya is about to step in and help Eiko, but then remembers what happened when he meddled with Tsurayuki, and stops himself from meddling again.
He got it in his head that “nothing can be done” about any of this, and if he tried, he’d only make things worse. But as fortune would have it, he just so happens to open up a brand-new video clip in which Kogure Nanako, AKA N@NA, announces that she’s not giving up on singing after all. She tells her online audience about someone at school who told her to sing, and credits him with setting her on this path to begin with.
She also faults him for being so supportive and involved that when it came time for her to stand alone, she slacked off, and her art suffered. Even so, she declares that she doesn’t want to be the one who “invalidates” everything he did for her, so she’s going to keep singing. Her memory of what Kyouya did for her was the trigger that puled her out of her creative rut.
Watching this “small salvation” in his “world of failures”, Kyouya too decides to rise up from his desk, slamming it hard for everyone’s attention and stopping the boss’s incessant chewing-out of Eiko, and decides that there actually is something to be done about this horrible broken game situation, and they’re going to figure it out together, damn it!
Again I must take slight issue with Kyouya’s so-called “world of failures” as, being husband to Aki and father to Maki are quite the opposite of failures! But I will grant that this world was seemingly grinding Kyouya’s natural tendency to Do What’s Right and Help His Friends Out When They Need it until his refrain became There’s Nothing that Can Be Done.
I’m glad he managed to pull himself out of that tailspin of apathy, but there’s still no guarantee his meddling will help Eiko; she and the company could be doomed either way. But for Kyouya, not trying to fix the mess they’re in would be even worse. Until all possible avenues have been exhausted, he’s going to keep searching for something to be done.